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Marken-Comeback: Diddl-Produkte vielerorts ausverkauft – was hinter dem Hype steckt
Marken-ComebackGroße Sprünge mit großen Füßen: Die Kultmaus ist zurück und das mit Wumms. Wo es die Fanartikel überhaupt gibt und warum der Erfolg mit Müttern und ihren Töchtern zu tun hat.
Große Füße, Knubbelnase, runde Ohren, langer Schwanz: Die Diddl-Maus war und ist unverkennbar. Und wird inzwischen von vielen weiteren Figuren begleitet.
IMAGO/D. Kerlekin/Snowfield Photograph