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Haka Kunz in Waldenbuch: Die Neutralseife ist und bleibt ein Klassiker
Haka Kunz in WaldenbuchSprühlösungen oder Tabletten haben die Neutralseife nicht vom Markt gewischt. Auch nach 75 Jahren greifen viele zu dem Allzweckreiniger made in Waldenbuch. Übers richtige Putzen früher und heute.
Im Labor von Haka Kunz in Waldenbuch werden die Reinigungsmittel weiterentwickelt und an die Bedürfnisse der Kundschaft angepasst. Abteilungsleiterin Imke Schmidt (links) und Produktmanagerin Christiane Adams legen gemeinsam die Strategie fest.
Claudia Barner